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Professional Certificate in Agile Product Management for Programmatic Advertising

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Agile Product Management for Programmatic Advertising is a professional certificate designed for marketing professionals and product managers. This program teaches agile methodologies within the dynamic world of programmatic advertising.

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์ด ๊ณผ์ •์— ๋Œ€ํ•ด

You'll learn to manage ad tech stacks and optimize campaigns efficiently. Master data-driven decision-making and sprint planning techniques. Develop effective strategies for product roadmaps and successful product launches. The Agile Product Management for Programmatic Advertising certificate empowers you to lead in the competitive programmatic landscape. Gain a competitive edge. Explore the curriculum and enroll today to transform your career in programmatic advertising!

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์–ด๋””์„œ๋“  ํ•™์Šต

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LinkedIn ํ”„๋กœํ•„์— ์ถ”๊ฐ€

์™„๋ฃŒ๊นŒ์ง€ 2๊ฐœ์›”

์ฃผ 2-3์‹œ๊ฐ„

์–ธ์ œ๋“  ์‹œ์ž‘

๋Œ€๊ธฐ ๊ธฐ๊ฐ„ ์—†์Œ

๊ณผ์ • ์„ธ๋ถ€์‚ฌํ•ญ

  • Agile Principles and Scrum for Programmatic Advertising
  • Product Discovery and Prioritization in a Digital Marketing Context
  • Programmatic Advertising Fundamentals and Technologies
  • Data-Driven Decision Making and A/B Testing for Programmatic Campaigns
  • Agile Project Management Tools and Techniques for AdTech
  • Developing and Managing a Programmatic Advertising Roadmap
  • Measuring and Reporting on Programmatic Advertising Performance
  • Stakeholder Management and Communication in Agile Teams
  • Legal and Ethical Considerations in Programmatic Advertising

๊ฒฝ๋ ฅ ๊ฒฝ๋กœ

Career Role in Programmatic Advertising Description Agile Product Manager (Programmatic Advertising) Leads the product vision and roadmap for programmatic advertising platforms, utilizing Agile methodologies for efficient delivery and market responsiveness.

Focuses on maximizing ROI and user engagement.

Senior Agile Product Owner (Programmatic Advertising) Experienced in managing programmatic advertising product backlogs, prioritizing features, and collaborating with engineering teams using Agile frameworks like Scrum or Kanban.

Strong emphasis on data-driven decision-making.

Agile Project Manager (Ad Tech) Manages programmatic advertising projects, ensuring on-time and within-budget delivery using Agile methodologies.

Expertise in risk management and stakeholder communication within the AdTech industry.

Product Marketing Manager (Programmatic) Develops and executes go-to-market strategies for programmatic advertising products, defining target audiences and crafting compelling messaging to drive adoption.

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์‚ฌ์ „ ๊ณต์‹ ์ž๊ฒฉ์ด ํ•„์š”ํ•˜์ง€ ์•Š์Šต๋‹ˆ๋‹ค. ์ ‘๊ทผ์„ฑ์„ ์œ„ํ•ด ์„ค๊ณ„๋œ ๊ณผ์ •.

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์™œ ์‚ฌ๋žŒ๋“ค์ด ๊ฒฝ๋ ฅ์„ ์œ„ํ•ด ์šฐ๋ฆฌ๋ฅผ ์„ ํƒํ•˜๋Š”๊ฐ€

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์ด ๊ณผ์ •์˜ ๋น„์šฉ์„ ์ง€๋ถˆํ•˜๊ธฐ ์œ„ํ•ด ํšŒ์‚ฌ๋ฅผ ์œ„ํ•œ ์ฒญ๊ตฌ์„œ๋ฅผ ์š”์ฒญํ•˜์„ธ์š”.

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๊ฒฝ๋ ฅ ์ธ์ฆ์„œ ํš๋“

์ƒ˜ํ”Œ ์ธ์ฆ์„œ ๋ฐฐ๊ฒฝ
PROFESSIONAL CERTIFICATE IN AGILE PRODUCT MANAGEMENT FOR PROGRAMMATIC ADVERTISING
์—๊ฒŒ ์ˆ˜์—ฌ๋จ
ํ•™์Šต์ž ์ด๋ฆ„
์—์„œ ํ”„๋กœ๊ทธ๋žจ์„ ์™„๋ฃŒํ•œ ์‚ฌ๋žŒ
London School of International Business (LSIB)
์ˆ˜์—ฌ์ผ
05 May 2025
๋ธ”๋ก์ฒด์ธ ID: s-1-a-2-m-3-p-4-l-5-e
์ด ์ž๊ฒฉ์ฆ์„ LinkedIn ํ”„๋กœํ•„, ์ด๋ ฅ์„œ ๋˜๋Š” CV์— ์ถ”๊ฐ€ํ•˜์„ธ์š”. ์†Œ์…œ ๋ฏธ๋””์–ด์™€ ์„ฑ๊ณผ ํ‰๊ฐ€์—์„œ ๊ณต์œ ํ•˜์„ธ์š”.
์ƒˆ ๋“ฑ๋ก
4.8

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