Advanced Certificate in PPC Campaign Analysis

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The Advanced Certificate in PPC Campaign Analysis is a valuable course designed to equip learners with essential skills for career advancement in digital marketing. This certificate course focuses on in-depth analysis of Pay-Per-Click (PPC) campaigns, a critical aspect of digital marketing strategy.

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์ด ๊ณผ์ •์— ๋Œ€ํ•ด

In today's digital age, businesses are increasingly relying on PPC campaigns to reach their target audience and drive sales. As a result, there is a high industry demand for professionals who can analyze and optimize these campaigns effectively. This course covers key topics such as PPC campaign setup, keyword research, bid management, and performance analysis. By the end of the course, learners will be able to critically evaluate PPC campaigns, identify areas for improvement, and implement strategies to optimize campaign performance. This advanced certificate course is an excellent opportunity for marketers looking to enhance their digital marketing skills and stand out in the job market.

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์–ด๋””์„œ๋“  ํ•™์Šต

๊ณต์œ  ๊ฐ€๋Šฅํ•œ ์ธ์ฆ์„œ

LinkedIn ํ”„๋กœํ•„์— ์ถ”๊ฐ€

์™„๋ฃŒ๊นŒ์ง€ 2๊ฐœ์›”

์ฃผ 2-3์‹œ๊ฐ„

์–ธ์ œ๋“  ์‹œ์ž‘

๋Œ€๊ธฐ ๊ธฐ๊ฐ„ ์—†์Œ

๊ณผ์ • ์„ธ๋ถ€์‚ฌํ•ญ

  • PPC Campaign Performance Analysis & Reporting
  • Keyword Research & Analysis for PPC (including long-tail keywords)
  • Advanced Bidding Strategies & Automation
  • Conversion Tracking & Attribution Modeling
  • A/B Testing & Optimization of PPC Campaigns
  • Google Ads (search, display, shopping) campaign management
  • Microsoft Advertising campaign management
  • Understanding & Analyzing PPC Campaign Data using Google Analytics
  • PPC Budgeting & ROI Measurement

๊ฒฝ๋ ฅ ๊ฒฝ๋กœ

Role Description Primary Keywords Secondary Keywords PPC Campaign Analyst Analyze and optimize paid search campaigns, improving ROI and driving business growth.

PPC, Campaign Analysis, Google Ads SEM, Paid Media, Bidding Strategies Senior PPC Specialist Lead and mentor junior team members while managing large-scale PPC campaigns.

PPC, Management, Google Ads Team Leadership, Budget Allocation, Reporting PPC Account Manager Manage client relationships, deliver exceptional results, and ensure campaign success.

PPC, Client Management, Google Ads Account Strategy, Reporting, Communication

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์‚ฌ์ „ ๊ณต์‹ ์ž๊ฒฉ์ด ํ•„์š”ํ•˜์ง€ ์•Š์Šต๋‹ˆ๋‹ค. ์ ‘๊ทผ์„ฑ์„ ์œ„ํ•ด ์„ค๊ณ„๋œ ๊ณผ์ •.

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์™œ ์‚ฌ๋žŒ๋“ค์ด ๊ฒฝ๋ ฅ์„ ์œ„ํ•ด ์šฐ๋ฆฌ๋ฅผ ์„ ํƒํ•˜๋Š”๊ฐ€

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ํš๋“ํ•  ๊ธฐ์ˆ 

Budget Optimization Keyword Research Bid Management Conversion Tracking

์ฝ”์Šค ์ˆ˜๊ฐ•๋ฃŒ

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ํšŒ์‚ฌ๋กœ ์ง€๋ถˆ

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๊ฒฝ๋ ฅ ์ธ์ฆ์„œ ํš๋“

์ƒ˜ํ”Œ ์ธ์ฆ์„œ ๋ฐฐ๊ฒฝ
ADVANCED CERTIFICATE IN PPC CAMPAIGN ANALYSIS
์—๊ฒŒ ์ˆ˜์—ฌ๋จ
ํ•™์Šต์ž ์ด๋ฆ„
์—์„œ ํ”„๋กœ๊ทธ๋žจ์„ ์™„๋ฃŒํ•œ ์‚ฌ๋žŒ
London School of International Business (LSIB)
์ˆ˜์—ฌ์ผ
05 May 2025
๋ธ”๋ก์ฒด์ธ ID: s-1-a-2-m-3-p-4-l-5-e
์ด ์ž๊ฒฉ์ฆ์„ LinkedIn ํ”„๋กœํ•„, ์ด๋ ฅ์„œ ๋˜๋Š” CV์— ์ถ”๊ฐ€ํ•˜์„ธ์š”. ์†Œ์…œ ๋ฏธ๋””์–ด์™€ ์„ฑ๊ณผ ํ‰๊ฐ€์—์„œ ๊ณต์œ ํ•˜์„ธ์š”.
์ƒˆ ๋“ฑ๋ก
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