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Certificate Programme in Facebook Ads Ad Performance Analysis

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The Certificate Programme in Facebook Ads Ad Performance Analysis is a comprehensive course designed to empower learners with the skills to analyze and optimize Facebook ad campaigns. In an era where digital advertising dominates marketing strategies, this course is crucial for career advancement.

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์ด ๊ณผ์ •์— ๋Œ€ํ•ด

Facebook, with over 2.8 billion monthly active users, offers a vast platform for businesses to reach their target audience. This course teaches learners how to leverage this platform effectively, making them valuable assets in any digital marketing team. Through this programme, learners will gain a deep understanding of Facebook's ad platform, learn to interpret performance metrics, and apply optimization techniques. They will also develop critical thinking skills and a data-driven approach to decision-making. These skills are highly sought after in the industry, ensuring learners are well-equipped for career progression in digital marketing.

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์–ด๋””์„œ๋“  ํ•™์Šต

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์™„๋ฃŒ๊นŒ์ง€ 2๊ฐœ์›”

์ฃผ 2-3์‹œ๊ฐ„

์–ธ์ œ๋“  ์‹œ์ž‘

๋Œ€๊ธฐ ๊ธฐ๊ฐ„ ์—†์Œ

๊ณผ์ • ์„ธ๋ถ€์‚ฌํ•ญ

  • Facebook Ads Campaign Structure and Objectives
  • Facebook Ads Reporting and Data Analysis
  • Understanding Key Facebook Ads Metrics (including CPC, CPM, CTR)
  • Advanced Facebook Ads Reporting: Attribution Modeling and ROI
  • A/B Testing and Optimization of Facebook Ad Creatives
  • Targeting and Audience Optimization for Facebook Ads
  • Facebook Ads Pixel Implementation and Tracking
  • Case Studies: Analyzing Successful Facebook Ad Campaigns

๊ฒฝ๋ ฅ ๊ฒฝ๋กœ

Role Description Facebook Ads Specialist Manage and optimize Facebook ad campaigns, focusing on performance analysis and reporting.

High demand for data-driven professionals.

Digital Marketing Analyst (Facebook Ads Focus) Analyze campaign performance, identify areas for improvement, and provide data-driven recommendations for Facebook ad strategies.

Strong analytical skills are essential.

PPC (Pay-Per-Click) Specialist (Facebook Ads) Develop and execute Facebook ad campaigns, managing budgets and bidding strategies for maximum ROI.

Experience with Facebook Ads Manager is crucial.

Social Media Marketing Manager (Facebook Ads Expertise) Develop and implement comprehensive social media strategies, with a strong focus on Facebook ads performance.

Oversee campaign execution and reporting.

Data Analyst - Facebook Ads Performance Extract and analyze Facebook Ads data to gain insights into campaign effectiveness.

Translate complex data into actionable recommendations.

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์‚ฌ์ „ ๊ณต์‹ ์ž๊ฒฉ์ด ํ•„์š”ํ•˜์ง€ ์•Š์Šต๋‹ˆ๋‹ค. ์ ‘๊ทผ์„ฑ์„ ์œ„ํ•ด ์„ค๊ณ„๋œ ๊ณผ์ •.

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์™œ ์‚ฌ๋žŒ๋“ค์ด ๊ฒฝ๋ ฅ์„ ์œ„ํ•ด ์šฐ๋ฆฌ๋ฅผ ์„ ํƒํ•˜๋Š”๊ฐ€

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์ด ๊ณผ์ •์˜ ๋น„์šฉ์„ ์ง€๋ถˆํ•˜๊ธฐ ์œ„ํ•ด ํšŒ์‚ฌ๋ฅผ ์œ„ํ•œ ์ฒญ๊ตฌ์„œ๋ฅผ ์š”์ฒญํ•˜์„ธ์š”.

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๊ฒฝ๋ ฅ ์ธ์ฆ์„œ ํš๋“

์ƒ˜ํ”Œ ์ธ์ฆ์„œ ๋ฐฐ๊ฒฝ
CERTIFICATE PROGRAMME IN FACEBOOK ADS AD PERFORMANCE ANALYSIS
์—๊ฒŒ ์ˆ˜์—ฌ๋จ
ํ•™์Šต์ž ์ด๋ฆ„
์—์„œ ํ”„๋กœ๊ทธ๋žจ์„ ์™„๋ฃŒํ•œ ์‚ฌ๋žŒ
London School of International Business (LSIB)
์ˆ˜์—ฌ์ผ
05 May 2025
๋ธ”๋ก์ฒด์ธ ID: s-1-a-2-m-3-p-4-l-5-e
์ด ์ž๊ฒฉ์ฆ์„ LinkedIn ํ”„๋กœํ•„, ์ด๋ ฅ์„œ ๋˜๋Š” CV์— ์ถ”๊ฐ€ํ•˜์„ธ์š”. ์†Œ์…œ ๋ฏธ๋””์–ด์™€ ์„ฑ๊ณผ ํ‰๊ฐ€์—์„œ ๊ณต์œ ํ•˜์„ธ์š”.
์ƒˆ ๋“ฑ๋ก
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