Certified Specialist Programme in Sports Branding Reputation Management

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์ด ๊ณผ์ •์— ๋Œ€ํ•ด

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์–ด๋””์„œ๋“  ํ•™์Šต

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๊ณผ์ • ์„ธ๋ถ€์‚ฌํ•ญ

  • Sports Branding Fundamentals & Strategy
  • Crisis Communication in Sports: Reputation Management
  • Social Media & Digital Reputation Management for Sports Organizations
  • Legal and Ethical Considerations in Sports Branding
  • Measuring and Analyzing Brand Reputation in Sports
  • Sports Sponsorship & Brand Activation
  • Influencer Marketing in Sports
  • Case Studies in Sports Branding Reputation Management

๊ฒฝ๋ ฅ ๊ฒฝ๋กœ

Career Role Description Sports Branding & Reputation Manager Develops and implements strategies to enhance the brand image and reputation of sports organizations, athletes, or events in the UK.

Focuses on crisis communication and proactive reputation building.

Sports Marketing & PR Specialist Manages public relations, media outreach, and marketing campaigns for sports clients, emphasizing positive brand messaging and stakeholder engagement.

Strong UK market knowledge is crucial.

Digital Sports Branding Consultant Provides expert advice on leveraging digital platforms to build and protect a sports brand's online reputation.

Experienced in social media management and online crisis response in the UK.

Sports Sponsorship & Activation Manager Secures and manages sponsorships for sports teams, athletes, or events, ensuring brand alignment and maximizing return on investment.

Deep understanding of the UK sports sponsorship landscape is needed.

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์™œ ์‚ฌ๋žŒ๋“ค์ด ๊ฒฝ๋ ฅ์„ ์œ„ํ•ด ์šฐ๋ฆฌ๋ฅผ ์„ ํƒํ•˜๋Š”๊ฐ€

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์ƒ˜ํ”Œ ์ธ์ฆ์„œ ๋ฐฐ๊ฒฝ
CERTIFIED SPECIALIST PROGRAMME IN SPORTS BRANDING REPUTATION MANAGEMENT
์—๊ฒŒ ์ˆ˜์—ฌ๋จ
ํ•™์Šต์ž ์ด๋ฆ„
์—์„œ ํ”„๋กœ๊ทธ๋žจ์„ ์™„๋ฃŒํ•œ ์‚ฌ๋žŒ
London School of International Business (LSIB)
์ˆ˜์—ฌ์ผ
05 May 2025
๋ธ”๋ก์ฒด์ธ ID: s-1-a-2-m-3-p-4-l-5-e
์ด ์ž๊ฒฉ์ฆ์„ LinkedIn ํ”„๋กœํ•„, ์ด๋ ฅ์„œ ๋˜๋Š” CV์— ์ถ”๊ฐ€ํ•˜์„ธ์š”. ์†Œ์…œ ๋ฏธ๋””์–ด์™€ ์„ฑ๊ณผ ํ‰๊ฐ€์—์„œ ๊ณต์œ ํ•˜์„ธ์š”.
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